Sell your broken or
pre-loved jewellery and
receive an instant payment
Sell your brokenor pre-lovedjewellery andreceive aninstant payment
Prebook and receive an extra £20 when you sell more than £300.
Met Alex today and from start to finish was a great experience. Alex was professional, thorough, honest and very knowledgeable. He explained his findings and showed me every hallmark on my items. The price quoted was higher than other dealers such as Gold Arthur and when I accepted the offer, the payment was transferred into my account immediately. I would not hesitate to recommend Alex and will definitely be using him again in the future.
I had a gold charm bracelet with gold charms that I collected throughout the years from different countries and Alex was very professional and honest with the valuation. He had to remove each charm from the bracelet in order to do the valuation, he showed me under the magnifying glass the hallmarks and tested the others in from of me as some of the charms were 22ct, 14ct and 9ct gold. I was pleasantly surprised and delighted by the price I was offered!! Thank you for your very professional service and I can 100% recommend using Alex for your valuations.
I met Lindsay at my local Community Centre after seeing The Gold Standards visit advertised by the Centre. Firstly having had some experience in the jewellery trade I was very impressed with the standard of instruments she had brought with her. To see hallmarks made so legible on a screen was literally an 'eye opener' Lindsay was very informative knowledgable and helpful and at no time did I feel pressurised in any way. A very fair price was agreed on and I was shown proof of it reaching my bank account almost immediately. I can wholeheartly recommend The Gold Standard to anybody wishing to sell their unworn gold platinium or silver...especially if you are worried about being 'scammed'. I was. Ery pleased to have dealt with The Gold Standard, so much so that I am taking some more items in at their next visit in September.
All good, was a very nice chap, had a good chat, smooth and very happy👍
Saw Lindsay today, was very happy with the amount paid for some old jewellery. Great service!
After years of putting off sorting through my unused jewellery, I saw an advertisement saying The Gold Standard would be in my local village hall. I missed the session by half an hour so messaged to find out where they would be next. Alex called me almost straight away and after a follow-up email we arranged a time to meet in a neutral place. I was a bit dubious because the ad looked like most other businesses in the industry and I’ve not heard positive things about gold/silver buyers but what else was I going to do with stuff I no longer wore. I went along with my husband and Alex was warm, friendly but to the point. He uses a magnifying screen so that we could see exactly what he was seeing when there was and wasn’t a hallmark. If there was no hallmark he tested the metal in front of us. He painstakingly went through bags of items that I was unsure what and wasn’t silver and gold etc. At the end he weighed everything and based on current value he gave a fair and competitive price (based on my husband’s own research). The bank transfer happened in front of us and we both left having no doubts we had done the right thing and sold our metal to a genuine and honest person. Thank you to Alex for changing our perception based on others bad experiences elsewhere. Neither of us will hesitate to contact you again when we have gone through other items we have and are ready to sell. It’s good to know Alex is local and an independent business too.
What is sitting unworn in your jewellery box?
Broken chains, odd earrings and jewellery you no longer wear. Bring them for a free valuation and find out what we can offer. There is no obligation to sell.
HOW OUR ROADSHOWS WORK
Experience a relaxed, face-to-face and professional valuation from our locally based specialists, where you stay in full control.
Bring any unwanted gold or silver jewellery, coins, or items (even if broken, damaged, or unhallmarked).
Book a free 40-minute valuation appointment to skip the walk-in queue at your chosen time. Walk-ins are also welcome. There is no obligation to sell.
If you accept our offer, you will receive an instant payment on the spot.
OUR GUARANTEE
Selling items is emotional enough without worrying about getting a fair price. That’s why we test and weigh everything right in front of you with our microscope with an LCD screen and trade-approved scales, so you see what we see.
Book your free valuation
What to Bring to Your Valuation
Everything you need for a fast, hassle free valuation experience on the day.
1. YOUR JEWELLERY
Jewellery in any condition, gold, silver or platinum items.
2. PHOTO ID
A valid driving licence or passport.
3. BANK DETAILS
For instant, on-the-spot payments.
Your local experts
Friendly, expert service across Surrey and West Sussex.
Alexander Smart: Surrey
As the founder of The Gold Standard, Alex is dedicated to providing a transparent and relaxed face to face valuation experience, helping you turn unworn jewellery into an offer you can feel confident accepting, with no pressure to sell.
WhatsApp Alex Now
Lindsay Ellison: West Sussex
With over 20 years of fine jewellery experience and a degree in Jewellery Design, Lindsay helps you unlock the hidden value in your jewellery box.
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FAQS
If you have any other queries about The Gold Standard please don't hesitate to get in touch.
Prebooking gives you priority over the walk-in queue at your appointment time. If you sell items totalling more than £300 before the bonus, you also receive one extra £20 at that appointment. The bonus applies to the combined sale, not to each item. Your valuation is free whether or not you sell.
No. Your valuation is completely free and there is no obligation to accept an offer.
Yes. We buy gold jewellery in all conditions, including broken, mismatched, and scrap items.
We explain how your items are valued based on weight, purity, and current market rates, so you can see exactly how your offer is reached.
If you choose to sell, payment can be made instantly by bank transfer.
That is not a problem. We can assess your items for you and let you know what they are.
Yes. We provide a discreet, professional service and take care to make the process feel comfortable and secure throughout.
Book your free valuation
Appointments typically only take 15 minutes, but when you prebook, we save up to 40 minutes so you don't feel rushed.
Prebook to skip the walk-in queue and receive an extra £20 when you sell items totalling more than £300.
Terms and conditions apply.